Friday, March 18, 2016

When big companies buy small brands

Executives discuss how and why multinational companies should acquire startups in the natural and organic category.
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FBN'S MOST READ STORIES OF THE WEEK

1

When big companies buy small brands

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Slideshow: Trends at Expo West 2016

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How to score capital from General Mills

4

Four trends driving growth in organic

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Plum Organics forging into new categories

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CORPORATE PROFILE: THE CAMPBELL SOUP CO.
Why Campbell is discontinuing V8 Protein
Bars and shakes were on the market for a little over a year.

 

Innovation results 'mixed' for Campbell
Earnings companywide gain 19% in the second quarter behind a cost-savings program.

 

Campbell Soup sees attractive biscuit market in China
Company says it's poised to claim a greater share of the $92 billion category.

 

Campbell Soup defends move on G.M.O. labeling
At CAGNY, Denise Morrison discusses the 'moose on the table.'

 

Five questions for Campbell's master chef
How culinary trends guide company's product development.

 

Campbell Soup supports federal mandatory G.M.O. labeling
Pepperidge takes action against Trader Joe's
Campbell Soup focused on growing Fresh business
Campbell Soup ads target today's consumer mosaic
Campbell Soup adjusted profits top expectations
Campbell Soup hitting the mark with millennial moms

 

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